Comparing a family van with its competitors is a simple thing.
Either you like the characteristics of a chassis or you are of
the opinion that it is too soft, too hard or much too
uncomfortable or so. Today's air-springed top-of-the-range models
of Audi and Mercedes make it a little bit more difficult. They
offer various chassis settings - to select one you like - and,
the testers have to attempt to find anything to criticise. The
more perfect such cars are, the more decisive individual
preferences become. And, the more interesting it is consequently
how they come off at more than one test in more than one country.
Here comes the ultimate luxury sedan comparison of comparative
tests: S-class v A8 v Seven in CAR United Kingdom, AutoBild and
Auto Motor und Sport, both from Germany.
Concerning the exterior design the editors avoided to assess Chris
Bangles' controversial design and commented the new Seven fairly.
AutoBild mentioned that it seems BMW's hope, that people will familiarise
with the confusing lines of the 7-series body in course of time,
didn't come true. On the S-class, they said it looks like a coupe,
curiously exactly the same what Auto Motor Und Sport (ams) stated on
the A8 whereas CAR found fault with the Audi's more restraining
design: ' the car seems to lack any distinctive shape...' but '...at
least it won't start a public love-hate debate like the new 7-series,
which remains very much a matter of taste'. As we already said, they
all have done their very best to avoid appraising words on the Seven's
Referring to the interior, the animadversions on the Seven came clearer.
Notably the iDrive control system was beneath contempt. And, besides this
doubtful gadget, ams and AutoBild criticised the seat adjustment controls
which works independent from the iDrive. The seat adjustment is suchlike
illogical, as we can confirm too, that this is the first impression without
fail when attempting to manage the vehicle, yet before you deal with the
iDrive. CAR refers back to 7-series' dilemma at its summary and said that
the interior is 'simply too annoying'. In the British magazine, the A8 came
off as winner in matters of ergonomics, and the position of Audi's flagship
in Germany is the same as in UK. The MMI (Multi Media Interface) of the Audi
sets the standards, the Mercedes is on the second place three times and, we
rather avoid to mention the results of the BMW.